Influencer Partnership

What began as a behind-the-scenes asset, featured in a lifestyle moment. Partnering with Lance Bass & HGTV’s Celebrity Motor Homes, we gave national audiences a tour of Quixote’s eco-forward Verde trailer. The result was a brand story that felt polished, aspirational, & built to shift perception. Suddenly, Verde wasn’t just a trailer… It was the standard.

Influencer Partnership

What began as a behind-the-scenes asset, featured in a lifestyle moment. Partnering with Lance Bass & HGTV’s Celebrity Motor Homes, we gave national audiences a tour of Quixote’s eco-forward Verde trailer. The result was a brand story that felt polished, aspirational, & built to shift perception. Suddenly, Verde wasn’t just a trailer… It was the standard.

Objective

Position Quixote’s Verde trailers as the premier choice for celebrity talent, productions, & studios to elevate perception from “rental equipment” to “Status Symbol.”

Insight

Audiences love access + authenticity. A guided tour from a recognizable personality (Lance) delivers behind‑the‑scenes credibility & shareable, platform‑native moments that outperform spec sheets.

Results

Inbound interest spiked following the broadcast, with the campaign driving new leads, stronger brand recall, & high-value visibility. The segment was cut into content for socials, where it earned strong engagement across all channels. Likes, Shares, saves, & comments reflected real interest from talent, production teams, & studio execs, turning a one-time TV feature into an ongoing touchpoint across platforms.